It’s easier to go with the flow than it is to go against it.
The natural world operates in cycles.
We have the cycle of day and night, the cycle of the seasons, the life cycle of a business, and many others.
Trying to plant a garden in the Fall won’t be as fruitful as planting it in the Spring.
Trying to sell flowers after Valentine’s Day won’t be as profitable as selling them before the holiday.
Asking someone out on a date is more likely to work if you wait until after they have a chance to get to know you.
Sometimes, the difference between success and failure is just a matter of timing.