Another milestone reached
After 6 months of experimentation, the PowerKeys Publishing website is finally operating as I had originally hoped. People are able to find what they want, are able to understand the benefits of the various packages I have to offer, and can log in to download the material without much effort. We have a few member discussions going on in the private members area, although not as many as I had expected.
The only things left to do with that site are to continue with the 2 things that will always need doing -- creating new, innovative products, and promoting the site itself. Of course, there will be technical things to do behind the scenes from time to time as updates to the software become available. And eventually, there may be a reason to change some of the underlying software itself, but at this time there's no reason to do so.
As most of my followers know, I'm currently working on creating 2 different types of products. The first type is what I call "Belief Entrainment" recordings, which are a combination of brainwave entrainment and a self-hypnosis script which uses conversational hypnosis to shift your beliefs according to the Belief Hierarchy described in my book, Choose To Believe. This combination is incredibly powerful in how quickly and dramatically it changes your inner beliefs, which in turn change your outer reality.
The first recording of this type is available in my Entrainment Collection. The whole collection is priced at what I had intended to sell this one recording for -- $49. Those who buy this collection now get 6 months of access to the collection, so they will also get any additional recordings I add to the collection during those 6 months. Those who wait, however, will find the price going up as I add new recordings.
The second type of product I'm working on is the Spiritual Business Kit, which is a business / marketing information product summarizing everything I've learned about doing business online these last 7 years. This product has grown in scope since my original intention. Originally, I planned to record a 4-6 hour presentation on what I'd learned and use that as a basis for a $297 product. Now, I see how it could easily grow into a $995 product, and eventually into a product I feel completely comfortable charging $2495 for, with a deluxe version priced at $9995! (This deluxe version would include a complete, custom-built website and marketing campaign.)
Overall, I feel very good about where my business sits at this time. However, there's a lot I want to get done this month, and a lot more I will work to accomplish in 2010. The more I accomplish, the more possibilities I see. Life is Wonderful!